SME specialized in outdoor equipment

The client sells safety equipment for boating and outdoor activities (‘flippered’ excursion, trekking, snorkeling, ...)

Objectives

• Expand Brand Awareness
• Enhance website’s SEO and visibility
• Promote the growth in turnover on sales of equipment

Audience

The target audience consists of individuals with a sailboat, fans of offshore sailing, and individuals practicing sports tourism.

Solutions

• Setting up of a blog linked to the e-commerce website on the themes of racing (The Vendée Globe, The Transatlantic Race, ...) and seaside tourism destinations (islands, beaches). .
• Configuration of Texteur in 6 languages, on topics of major races around the world and the island destinations in and around the Mediterranean Sea.
• Publication of one article per day by the customer's editorial team.

International business audit and business consulting

The client is an international company with 18,000 collaborators, specializing in audit, accounting, tax and business consulting.

Objectives

• Brand awareness
• SEO development

Audience

The target audience consists of entrepreneurs and heads of companies, especially leaders of start-ups.

Solutions

• Link to the existing blog regarding a component on entrepreneurship, and news about start-ups.
• Configuration of Texteur in 7 languages, covering topics on start-ups and the setting-up of businesses.
• Publication of 16 articles per month (summaries, press reviews and guides on the setting-up of businesses, and 16 digests by the editorial team of Texteur.
• Link-building campaign

Solutions provider for the Internet of Things

The client manufactures and sells microprocessors specifically designed for wearable devices.

Objectives

• Generation of qualified Leads through the monitoring of news in the Internet of Things industry.

Solutions

• Configuration of Texteur in 11 languages ​​and monitoring of press releases related to the Internet of Things.
• Automated identification of people (leads) mentioned in press releases
• Identification and disambiguation of LinkedIn profiles for each lead

Supplier of electronic payment solutions for Point of Sales

The customer develops and markets payment solutions for Point of Sale (credit card terminals, mobile payment, ...)

Objectives

• Strengthening brand awareness
• Training of leads in EMV technology (Europay MasterCard Visa)

Solutions

• Configuration of Texteur in 6 languages ​​on EMV technology and news in the sector (regulations, risks and benefits, market news).
• Writing and publishing articles and press reviews
• On-demand SEO consulting

Banking group

The customer provides financial plus B2B and B2C banking services, meeting the needs of individuals, businesses, financial advisors and brokers.

Objectives

• Multilingual information-watch regarding the customer's competitive issues.

Solutions

• Configuration of Texteur in 11 languages ​​on the themes to be monitored.

Web and SEO Agency

The client is a web agency with approximately a hundred employees, specialized in the creation of websites and Search Engine Marketing (SEO, SEA, SEM).

Objectives

The agency wants to market Texteur’s white label solutions so as to offer its customers (Start-ups, SMEs, major groups) specialized content in their field to:

• Strengthen the SEO of their website
• Develop Lead acquisition
• Establish brand awareness

Audience

The audience varies from client to client.

Solutions

• For each end customer: configuration of Texteur based on the client's themes,
• Writing and publication of articles, digests and press releases on demand.
• On-demand SEO support and link-building campaigns